Tag Archives: Cause Marketing

When Will We get that Money?

Over the years, I have been involved with a number of organizations which were supported by businesses that did fundraisers for their causes.  They usually involved holding an event at their establishments and gave us a percentage of 25% to … Continue reading

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It Started as a Joke

A few weeks ago, when I was in a jovial mood, I thought it would be funny to start a conversation on Twitter about bad fundraising ideas.  I was trying to see how creative my cohort of nonprofit fundraisers could … Continue reading

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Cause Marketing

If you watch TV these days, you have probably seen the ad for 5 Hour Energy Drink’s newest flavor, Pink Lemonade.  Living Essentials, LLC, the company that makes the energy drink has teamed with the Avon Breast Cancer Foundation to … Continue reading

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